The future of the automobile industry is electric. It’s no longer just a possibility or likelihood but an inevitability. If you really want to keep up with the demands of your employees and customers and stay on par with your competition then you need to look toward the future.
You are probably well aware of the benefits of the electric vehicle, but as a business, you may need to know more about the benefits of supplying the necessary infrastructure.
Here are some reasons why we believe you should be installing EV charging points:
Future proof your business
There has been a huge shift across the automotive industry, with more manufacturers committing to all-electric models in the near future. By 2030, it is expected that seven out of ten cars will be electric and this will change the way people travel and plan their time. A huge change in habits.
In the coming years, the government will be placing more and more pressure on organisations with large fleets to make the trans. And with more pressure comes more time restraints and higher demand – therefore higher prices.
Avoid the pressure and rush by future-proofing before the future arrives. We already know what the future looks like so act now rather than panicking when it’s too late. Developing an EV strategy is a good place to begin.
Crucial business facilities
There are three main reasons why a business would need to provide charging points for electric vehicles:
- Allowing employees to charge their cars
- To let customers and clients charge their cars
- To power a business fleet.
As we transition towards electric vehicles, business premises will provide ways to accommodate this on site. With current vehicle ranges an employee or customer who has driven a long way may need to top up their battery. If you do not have the essential business facilities on-site to charge their car then how can consumers and employees be expected to travel the distance?
Demand is going to increase and sites with essential business facilities will benefit from installing charging points in the same ways that people currently use supermarkets for their petrol stations while also investing in their products.
Encourage new customers
People and businesses alike and becoming increasingly aware of their impact on the environment and are making greener decisions every day. By providing an EV fleet you will be sending a strong message to people who will be supportive of your green credentials.
If your organisation is the type where customers visit your premises (a shop), then an EV charger could encourage longer visits. EV drivers are always trying to find more convenient ways to keep their vehicles charged up. With electric vehicles on the rise it’s not an estimation that by having an electric vehicle charging point on your premises, it will incentivise and encourage new customers to visit.
Based on the average time of charge needed for sufficient mileage, most EV drivers are likely to be plugged in for between thirty and sixty minutes. This will give them lots of time to make full use of your site, putting money back into your business.
Build brand awareness
Once an EV charger is installed on your premises, your business can be included on smartphone apps that show EV drivers the charging stations closest to them or in areas they will be travelling to.
Applications such as ZapMap are used by electric vehicles owners to plan routes, locate premises with electric charging points and create discussion. Users can log successful charges and give reviews based on their experience.
Gaining good reviews is a great way to build brand trust and loyalty and will guarantee that more customers use your company.
Reduce your carbon footprint
Lots of organisations are now actively trying to reduce their carbon footprint wherever possible. The points we have covered already have covered benefits you can gain from your employees and customers, reducing your carbon footprint can directly impact how your business functions.
Electric vehicles emit zero tailpipe greenhouse gas emissions, which helps to improve air quality. Electric vehicles are much quieter than petrol or diesel cars which helps to reduce noise pollution. Pure electric vehicles are also not subject to road tax charges and can not be taxed in emission zones.
By using an electric vehicle fleet, you can take control of your environmental impact and your costs.
Next steps
The demands and size of your business will dictate which charging points are the right choice for your site. Speak to a member of our team to discuss your EV strategy.